VOICE AGENCY
Our Voice Agency is your gateway to finding the voice your project needs. We offer an extensive professional voice bank featuring talent across all registers and languages, holding weekly auditions to ensure we can provide every possible vocal tone. Our service includes bespoke casting for advertising, corporate content, e-learning and any other format, ensuring that the emotional tone of the selected voice perfectly matches your brand’s profile.
DEMOS
We help voice-over artists boost their talent by creating professional demos. These bespoke productions are recorded, edited, mixed and mastered in our studio, ensuring impeccable audio quality so that every voice sounds exactly as agencies and studios are looking for today.
IA
Abrazamos el futuro con la Clonación de Voz mediante Inteligencia Artificial. Este servicio permite a nuestros clientes generar contenido de audio de manera eficiente y escalable. Creamos una voz digital fiel al original, ofreciendo una solución de producción ágil sin sacrificar la autenticidad, siempre manteniendo el control creativo y legal del activo sonoro.
“Say goodbye to routine and let it catch you flying”
Idea Sonora was responsible for the search, casting and management of the voice-over for Vueling’s vibrant campaign, ‘Say goodbye to routine and let it catch you flying’, with the aim of finding a female voice that embodied the brand’s energy, rhythm and vitality.
The challenge: musicality and linguistic versatility.
The brief was extremely specific, requiring a voice with a very particular interpretative and technical profile: the vocal attributes of a female voice, with a slight edge, that conveyed an energetic, cheerful and life-affirming tone, avoiding any hint of melancholy.
Strong interpretative skills and a “singing quality”
The voice-over artist had to be able to inject rhythm, fluency and emotion into the text, speaking with a musicality or melodic intonation (almost “singing”) that would add a special texture to the advert.
Essential Multilingualism
The voice-over artist had to be able to record fluently and authentically in Catalan and Spanish, and we needed to have solid native options of the same calibre in English and French for the versions of the advert intended for the UK and French markets.
The casting strategy and celebrity recruitment
The casting process was intensive, involving multiple auditions and a phase during which the client considered filming with public figures, asking us to contact top-tier actresses from the Spanish entertainment scene.
High-level talent management
Despite the extensive initial searches, Idea Sonora demonstrated its ability to access top talent by managing the initial contact with the requested celebrity options. The hiring was ultimately successful; we managed to contact and begin the selection process with the ideal candidate: a well-known singer in line with the agency’s preferences. We secured the artist’s agreement to audition for the project even before final confirmation from the client.
Result
We successfully secured the hiring of the celebrity requested by the client. Idea Sonora not only met all the demanding performance and multilingual requirements, but also efficiently managed the high-profile casting process, delivering a unique voice that provided the distinctive rhythm and musicality the Vueling campaign required.
Let’s talk about how your voice can sound with good demo production.
